Startup: Moovee (I'm a founder)
Description: Moovee is a quick social video app for the phone. We were originally going to launch in Asia with a toy manufacturer, so we created a separate Asian brand, Punee. This brand was character-driven, with a set of Punee Monsters, who are in talks to star in their own animated series.
Role: Brand, creative lead. Collaborated on character illustrations with one other designer. Worked with Japanese business development team, toy companies, and apparel companies, to develop concept for Japanese market.